Jeckerson
General design concept and store design
2009 - 2011
The store design clearly expresses the contemporary spirit of the brand: smoked oak and concrete flooring, leather and white lacquered furniture contrast with the grey-green walls in the background, merging natural elements with city colours. Clothes are displayed in order to enhance the variety of colours in a dynamic environment, achieved with clean-cut lines, which promote the sporty side of the brand. Classic and contemporary features work in perfect harmony throughout the space.
PROJECT
Tiziano Vudafieri, Claudio Saverino
DESIGN TEAM
Elena Pessina, Shelly Daniely, Serena Baragona
PHOTO
Paolo Valentini