PECK FORTE DEI MARMI

Continuing our collaboration with Peck, Milan's historic gastronomic icon, we've designed the new store in Forte dei Marmi, Tuscany. Our approach for this space was to represent Peck's iconic identity and values, translating its gourmet Italian food and wine heritage from a big-city setting to a coastal environment. 

We aimed to expand the perceived dimensions of the store. A smoked-mirror ceiling visually enlarges the space, enhancing the display while creating a sense of comfort and openness. At the heart of the store, a stunning post-modern, post-industrial chandelier blends contemporary design with exquisite craftsmanship. The materials chosen for Peck Forte dei Marmi reinterpret the brand's classic colors in lighter tones, evoking a fresh, summery feel that complements the Tuscan coast. Wood finishes are lighter, and the walls feature a soft, almost sea-green hue.