Coinonia

Temporary showroom at City Pavilion

Milan - Italy
2015

This project describes the story of a magical universe where customers can think as free individuals and express themselves without constraints. The space is designed to display the dualism of the brand using the sea as a metaphor: intimate and infinite, motionless and turbulent, reassuring and rough. Nature remains the primary source of inspiration and guidance for the material choice. The sinuous wave furniture together with transparent elements, contrast lighting, sound effects and water projections transform a simple space into something unusual, yet stunning and intangible.

 

PROJECT 

Tiziano Vudafieri, Claudio Saverino
DESIGN TEAM
Anna Petrara, Sabrina Sala

PHOTO

Santi Caleca